The swiss department for alcohol- and other substance abuse problems' current campaign is interesting. The various posters say "My friend/brother/mother/son/etc. is an alcoholic. Let's talk about it!"
First of all, I had no idea Zach Braff's (of "Scrubs" fame) BFF (best friend forever) was an alcoholic. Dude, I'm so sorry! But I guess it's probably a pretty common problem in Hollywood.
While sure, I'd totally talk to Zach Braff about anything - he's famous! - I don't quite feel the same way about the people in the other posters. What are they suggesting? They sit next to me on the bus on my way to work and then tell me: "hey, I don't know you, but did you know my dad's an alcoholic?". Wtf?
Update: For those of you who don't believe this campaign features Zach, here's his imdb-picture:
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